Vanilla Sky was the top grossing film of the weekend earning an estimated $25 Million. It played on 2,742 screens for a per-screen average of $9,117. Executives at Paramount Pictures, said they were thrilled with the opening, which was on target. “Unlike Cruise’s recent hits, such as the Mission: Impossible films, Vanilla Sky played to a narrower audience: primarily sophisticated viewers in the larger towns”, said Wayne Lewellen, the studio’s president of distribution. Jerry Maguire‘s run at the box office started with a $17 million dollar opening weekend, playing in 2,531 theaters exactly 5 years ago.
